Ghafari Associates Serra Pre-Owned Center

This customer-focused pre-owned vehicle sales and service facility provides an open, inviting, and relaxed environment to put potential buyers at ease. The design embraces an open floor plan centered around customer welcome and amenities. The team determined early on that no vehicles would be displayed inside the building, but panoramic views to the vehicles outside with floor-to-ceiling windows would create a seamless transition from inside to outside. A vertical vehicle display tower was conceived to provide a prominent signature element. This display tower allows for views from the adjacent expressway and serves as a distinct visual marker for customers traveling to the site.